Quad/Graphics Buys Stake in Firm; Printer Purchases 80% of Direct Mail Company Openfirst
The Milwaukee Journal Sentinel › July 07, 2006
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Summary
Venturing further into what it sees as a growth industry, printing firm Quad/Graphics Inc. on Thursday bought a majority stake in Milwaukee's Openfirst, a 400-employee direct mail company.
The purchase will roughly double Quad's current direct mail business, said Joel Quadracci, president and CEO of Quad/Graphics. Quad expects Openfirst to post more than $40 million in sales this year.See the full content of this document
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Quad/Graphics Buys Stake in Firm; Printer Purchases 80% of Direct Mail Company Openfirst
Even with that contribution, direct mail will represent a small share of Quad's sales, which totaled $...
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