Middleton Reaching Out to a Younger Crowd; Doll Company Experiencing Quarterly Losses Expands From Collector Base with Playbabies

Summary


The Middleton Doll Co. of Hartland, which is struggling to become profitable, will launch a new line of play dolls aimed at girls under age 5.

The company said Friday its second-quarter loss narrowed to $330,658, or 9 cents a share, from $1.17 million, or 31 cents, for the year-ago quarter.

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Middleton Reaching Out to a Younger Crowd; Doll Company Experiencing Quarterly Losses Expands From Collector Base with Playbabies

For the six-month period, Middleton had a loss of $1.46 million, or 39 cents a share, compared with a loss of $1.52 million, or 41 cents, for the first half of 2005.

Afte...

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