Mike Nichols; It's Not the Regifting but the Rethinking That Counts

Summary


It's not the regifting but the rethinking that counts

Sitting around reading the paper last weekend, my wife, Jane, remarked upon how, the closer it gets to Christmas, the more front- loaded all the big advertising inserts seem to be with gifts for women.

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Extract


Mike Nichols; It's Not the Regifting but the Rethinking That Counts

Some of the inserts, by then, advertise almost no gifts for men at all.

Women, by then, have already done their shopping for men.

Men, in the meantime, are just starting the sports page.

The biggest difference...

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