Women Prefer Vehicles with Storage, Study Says
The Milwaukee Journal Sentinel › August 28, 2008
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Summary
For women car buyers, kicking the tires isn't what it used to be.
A new study conducted by Johnson Controls Inc. found that what women want in a vehicle is as varied as the demands they meet as they balance career and family responsibilities.See the full content of this document
Extract
Women Prefer Vehicles with Storage, Study Says
The study found women are looking for flexibility in a car's design, particularly when it comes to having enough storage -- an issue of growing importance as buyers incre...
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